E-Commerce and E-Business Articles
How Well does eBay's Best Match Feature Stack Up?
Posted on May 9, 2008
On March 3rd Ebay launched a few new features. One of these was Best Match. Has this addition helped or hurt their business? Let's take a look and find out. Read More »
Why it Pays to Pick a Strong Domain Name
Posted on April 24, 2008
With e-commerce playing such an important role in today's business marketplace, making sure you're set up to maximize your company's potential is crucial. This includes having a strong web presence and online marketing team. However, another key area of your online success is your website's domain name - pick the wrong one and it could be disastrous for your fledgling online business. Here are some tips. Read More »
Using Your Website to Increase Customer Loyalty
Posted on April 22, 2008
One of the best ways for any business to maximize their profits is to keep their customers happy - after all, happy customers usually mean loyal customers, and loyal customers mean sales. For small businesses in particular, though, keeping your customers happy can often mean the difference between your business surviving, or falling prey to the larger companies in your niche. There are many ways to keep your customers happy and coming back to you, but one of the most useful and cost-effective methods is by using your company website. Read More »
Protecting Your Company's Brand Name Online
Posted on April 15, 2008
You've worked hard to create an identity for your company or products, so why no work just as hard at protecting it? With corporate identity theft on the rise, now is the time to build up a wall of security around your brand-name, in order to keep others from stealing or misusing it. Read More »
Your Website Traffic Statistics: What You Need To Know
Posted on April 4, 2008
Once you have set up a system to monitor traffic to your website, you are only a small part of the way to being able to use this information to your advantage. Do you know what to do with website statistics? Here's a crash course on what you need to know about your website traffic statistics - and how you can use it to increase your online business presence. Read More »
