Humanizing Your Website
by Rebecca Button
Published July 9th, 2008
One of the biggest problems online marketers face is grabbing the attention of surfers. The second is building instant trust between the surfer and the website. The latter sounds practically impossible but new technology has once again prevailed and brought us one step closer to the goal. Perhaps you’ve seen it and perhaps you haven’t. Regardless, it’s making a splash in the online advertising/marketing community. What is it? (drum roll please…) Moving media. The principle is to place a "live host" on your website that will greet your customers and personally introduce your site and company. The humanized video makes... Read more
